I love the story behind the Blueberry Boy Bait Coffee Cake.  Read below to find out why a little girl gave her coffee cake such a funny title.  The perfect Valentine’s Day Dessert!

Blueberry Boy Bait Coffee Cake

This Blueberry Boy Bait recipe originates from 1954 and was titled Blueberry Boy Bait by a 15 year old Pillsbury contestant.  This recipe won second place in the youth division.  Named in honor of it powers with the opposite sex this recipe is one of the most popular recipes in the YankeeMagazine.com archive.  This cake is the perfect dessert to make when you’re in a pinch.  You can have this ready for the oven BEFORE the oven is ready for you!

Blueberry Boy Bait Coffee Cake

Blueberry Boy Bait Coffee Cake

Preparation 20 minutes 2017-11-23T00:20:00+00:00 Cook Time 50 minutes 2017-11-23T00:50:00+00:00 Serves Serves 24 to 30     adjust servings


  • 2 cups all-purpose flour
  • 1 cup sugar
  • 2 teaspoons baking powder
  • 1/4 teaspoon salt
  • 2/3 cup vegetable oil
  • 1 cup milk
  • 2 eggs
  • 3 cups blueberries, fresh or frozen
  • 3 tablespoons sugar
  • 1 teaspoon cinnamon


  1. Preheat oven 350 degrees and spray a 9x13-inch baking pan with non stick cooking spray.
  2. In a mixing bowl of a free standing mixer fitted with the paddle attachment mix together the flour, sugar, baking powder and salt.
  3. Add the oil, milk and eggs.
  4. Mix for 3 minutes.
  5. Pour batter into the prepared pan, evenly sprinkle the blueberries on top.
  6. In a small bowl, combine the 3 tablespoons of sugar and cinnamon, then sprinkle over the blueberries.
  7. Bake 50 minutes or until a toothpick inserted into the center comes out clean.

Blueberry Boy Bait Coffee Cake






Blueberry Boy Bait Coffee Cake — 14 Comments

  1. Coffee cake is so delicious and easy to make. Your blueberry cake looks wonderfully moist. I am going to enjoy that cinnamon sugar topping as well. Thanks!

  2. I absolutely love blueberries. I also have 4 brothers (and a husband) and agree that the fastest way to a man’s heart is through his stomach! I will definitely be making this soon

  3. Just put this in the oven and it smells WONDERFUL!! I opted to put a little lemon juice in the batter and skip the cinnamon for the top for a lemon-blueberry bait cake. I think this batter is going to be an easy mix for a good variety of fruits this summer 🙂

  4. Just put this in the oven. I did add 1 tsp. vanilla extract. Can’t wait to have some hot out of the over. Will let you know how it turned out. Thanks for posting.

  5. I have made this for the past 3 Easter’s and now it’s a must on our dessert table, absolutely my favorite coffee cake. Thanks for sharing this recipe, it’s the best and by the way I have to double the recipe every year, that’s how popular it is with our family

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